Service

Data

All the actions of RESULT Sports are based on data, insights and analytics. Using our own trademark analytical software, we collect and benchmark the data of our clients’ digital assets and build a strategy around it. But hey, data itself doesn’t mean anything right? As RESULT Sports, we understand and interpret the data we collect in order to create tangible and measurable outcomes for our partners.

Audience Segmentation

We believe that fan-centric communication is the most effective approach in sports communication. Therefore, by the data tools we use, we segment the fans of our clients to build effective and passionate relationships between them.

Audience CRM

We cluster the audience into different segments, define a plan of action and determine KPIs to enable personal engagement and interaction.

This allows all club, league or federation departments to benefit from this unique data-centric approach.

Content Centric Data

Content is key for fan-centric communication and at RESULT Sports, we not only evaluate the content per platform – no, our data approach provides a fully holistic perspective, format, platform timing and audience centric engagement. The algorithm considerations and requirements are of course considered.

Socio Demographic Data

Knowing your audience is a MUST and since communities evolve very frequently and rapidly, this task needs to be steady updated to ensure, the right content reaches the right audiences at any given time. At RESULT Sports, we have this focus for the past 15 years and guide you with our Audience & Data centric approach.